CO&P Interactive Launches Redesign of Catchthedesigners.com
Website provides a behind-the-runway look at designers, fashion events and more.
ATLANTA – (February 9, 2009) – Fashionistas will have an easier time keeping up with the trends and designers designing today’s style. CO&P Interactive, a division of CO&P Integrated Marketing, today launched a redesign of the fashion-oriented website, catchthedesigners.com.
Catchthedesigners.com was created as an online community highlighting diverse designers impacting today’s fashion. The website features video interviews, a chat area, updates on trends and news, and a calendar of fashion events.
“We had a closet packed with interesting items; but like any good wardrobe, we needed to do a little rearranging and updating,” said Jennifer Graddy, Chief Interactive Officer at CO&Pi.
The new look includes new features accessed through the Home Page including quick links to designer interviews, news briefs and profiled events. For February, the website is featuring Black History Month.
catchthedesigners.com is supported by macys.com and Russell Simmons’ Argyle Culture.
About CO&P Interactive:
CO&P Interactive, a division of CO&P Integrated Marketing, delivers integrated marketing solutions designed to elicit response, develop relationships and build loyalty via interactive methods. We integrate – connect, entwine, make integral – a comprehensive solution based on the individual client’s needs and objectives. In addition to traditional website development, our interactive marketing services include “viral” marketing campaigns, online Public Relations and Search Engine Optimization, as well as web traffic analysis and visitor analysis to ensure the most effective methods of reaching and interacting with online users are engaged. CO&P Interactive works closely with CO&P, an Atlanta-based multi-channel marketing firm providing integrated communications solutions through an unmatched combination of public relations, public affairs, interactive marketing, creative branding and collateral, and lead generation campaigns. For more information, please visit http://www.co-pinteractive.com/ or call (404) 307-4412.
